What EMDR Therapy Is

Eye Movement Desensitization and Reprocessing (EMDR) is an evidence-based therapy designed to help individuals process and reduce the impact of traumatic or distressing experiences. It focuses on how memories are stored in the brain and works to reprocess them so they feel less overwhelming. Unlike traditional talk therapy, EMDR uses a structured approach that includes bilateral stimulation, such as eye movements or tapping, to support the brain’s natural ability to heal and reorganize information. At Genesis Counseling, EMDR is used to help clients process difficult experiences in a way that feels safe, supported, and effective.

What EMDR Helps With

EMDR is most commonly used for trauma-related concerns but can also support a range of emotional challenges.

It is effective for:

  • Trauma and PTSD
  • Anxiety and panic
  • Distressing memories
  • Negative self-beliefs
  • Emotional triggers

By reducing the intensity of these experiences, clients can begin to respond differently in the present.

How EMDR Works

EMDR focuses on reprocessing memories that have not been fully integrated. During sessions, clients recall specific experiences while engaging in guided bilateral stimulation.

This process helps the brain reprocess the memory, reducing its emotional intensity and allowing it to be stored in a more adaptive way. Over time, clients often notice that previously triggering memories feel less disruptive.

The goal is not to erase memories, but to change how they are experienced.

What EMDR Sessions Look Like

EMDR follows a structured, multi-phase process that includes preparation, processing, and integration.

Therapists begin by ensuring clients have coping strategies in place before moving into deeper processing work. Sessions are paced carefully to ensure clients feel supported throughout the process.

Clients remain fully aware and in control during sessions, with therapists guiding the process at a manageable pace.

Who EMDR Is a Good Fit For

EMDR is ideal for individuals who have experienced trauma or distressing events that continue to impact their thoughts, emotions, or behavior. It can be used with teens and adults and is often integrated into a broader treatment plan.

Why Choose Genesis Counseling for EMDR

At Genesis Counseling, we provide EMDR as part of a personalized, trauma-informed approach to care.

We offer both in-person and virtual sessions and accept most major insurance plans, including United Healthcare, Cigna, Optum, Aetna, Florida Blue, BCBS, Lucet, Humana, Medicare, Quest, and TriCare.